Paris: Visit Rwanda Hosts BAL Cocktail

Visit Rwanda, a tourism campaign launched by the Rwanda Development Board (RDB) to promote Rwanda as a premier travel destination, hosted the Basketball Africa League (BAL) Cocktail on Tuesday, January 21, in Paris, France. The event highlighted Rwanda as a top destination for tourism and investment. The cocktail was attended by prominent figures, including the Secretary General of Francophonie Louise Mushikiwabo, NBA star Pascal Siakam, BAL President Amadou Gallo Fall, NBA Africa CEO Clare Akamanzi, and others. Michelle Umurungi, Chief Investment Officer at RDB, addressed the attendees, emphasizing Rwanda's commitment to positioning itself as a leader in innovation and a prime destination for business in both Rwanda and Africa. “The BAL perfectly aligns with this vision,” she said. BAL President Amadou Gallo Fall, in his remarks at the event, expressed pride in NBA Africa's efforts to create pathways for young basketball players to pursue their passion and access opportunities. "Beyond sports, the BAL fosters partnerships that drive economic development," he said. Visit Rwanda is the main sponsor of the BAL.